Empowering connection across platforms to increase sales engagement

During a sales cycle with Warby Parker, we needed to show them that Oracle is not the old-school corporate giant of ages past. We had to show Warby Parker that we understood their unique approach to customer experience and the product, as seen in their ”Scout” contact lens brand, as well as a fascinating love for Jack Kerouac. 

We took a friendly approach that mirrored the Warby Parker brand. We prioritized interpersonal communication in a disconnected era. We created a white glove experience through engaging on-screen “LevelUP”  graphics that made the content feel personal. We showed how we listened to them with a Jack Kerouac reference. Creating a friendly experience, multiple designs, and feedback sessions resulted in a feel-good approach that progressed Oracle’s relationship with Warby Parker.